I’ve been talking to a potential client about how one could look at data across an organization to make informed decisions and track progress. One step to this may involve consolidating services and a big overhaul of systems but Looker might be an answer that would let us avoid or lessen that effort. The ability to play with data without the need for a programmer is really appealing. We all talk about making product decisions off of data but I’ve rarely seen it as a driver in real-life experience so the idea of being able to have greater flexibility and ease to play with data and make decisions from it would be great.

Looker launches out of stealth with $2M to make manual SQL queries a thing of the past.